Hubilo: Reimagining Events
2023
Branding | Web
Challenge:
Many current event tech products have a tech-heavy appearance and fail to address common challenges like tech support and ROI analysis that many event planners—predominantly women—often encounter.
Solution:
Hubilo's rebranding brings a fun and successful touch to our core offerings, with features like 24/7 tech support and an ROI dashboard, all designed to empower female event planners and ensure every event shines.
Result:
ROI increased by 51% in a quarter after attracting an average of 10-15% more new leads every trade show.
Role:
Art Director
Team:
🔥 Catherine Song, CMO at Hubilo 🎨 John Miyoshi, Creative Director at Hubilo ✏️ I/D.W
Hubilo is an all-in-one place for "everything event"
After extensive research and interviews, we discovered many event platforms lack seamless creation, hosting, and ROI analysis. Hubilo addresses this with 24/7 live support, customizable branding, an ROI dashboard, and detailed analytics, making us the go-to solution for all event needs. With this rebranding, Hubilo stands out amongst event-tech company through vibrant, fun colors that bring a human touch and, ensuring we shine at every event!
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